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YahooSeptember 28, 2026 at 5:56 PM NY29 Days Ago

Is Booking Stock Worth More Than Its Competitors?

Among six travel and hotel companies, Booking (BKNG) keeps the most operating profit from each sales dollar and grows the second fastest. Its shares are the cheapest on an earnings basis among peers without a loss quarter in their earnings. A $10,000 holding bought a year ago is worth about $7,460 now. Is Booking stock worth more than these rivals, given what it delivers.

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