The Call eBay Bulls Got Right

If you had looked at eBay on 1 January 2026, you were choosing between a bullish recommerce story and warnings that a marketplace without its own fulfillment could slowly lose ground to bigger ecosystems. Investors who held eBay from the start of the year are up 34.9%, including dividends. The real question is what early buyers were weighing more heavily: GameStop’s looming interest and AI driven live commerce or the risk that younger shoppers might keep drifting to rivals. eBay has already...