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YahooOctober 14, 2026 at 9:00 AM NY13 Days Ago

Global Study: Social Is Reshaping the Path to Purchase as Consumers Embrace Short-Form Video and Human Influencers

DV research finds short-form video drives the strongest consumer response, while AI-generated influencers face more skepticism than human creators using AINEW YORK, Oct. 14, 2026 (GLOBE NEWSWIRE) -- DoubleVerify (“DV”) (NYSE: DV), the leading software platform to verify media quality, optimize ad performance and prove campaign outcomes, today announced the release of its 2026 Global Insights Report, Scroll, Stop and Shop: Walled Garden Trends. The report examines how social and walled garden pla

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