How Constellation Brands Stock Is Winning Beer Share Despite Margin Pressure
Constellation Brands reported that heavier marketing spend in fiscal Q2 2027 helped it secure the largest dollar share gain in beverage alcohol, with beer as the primary driver and management reaffirming guidance for comparable earnings per share. Management is keeping pricing flat net of mix in fiscal 2027 and is flagging about US$75 million in annual Veracruz depreciation from fiscal 2028, which places more emphasis on marketing effectiveness and volume performance for future beer...
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