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McDonald's (MCD) is ending its long running FIFA World Cup sponsorship after more than three decades. The company is redirecting marketing spend toward smaller partnerships and year round fan engagement, which could matter for how you think about the stock. Despite a 6.1% 30 day share price return and a 3.4% gain over the past week, McDonald's is still down 17.3% on a year to date share price basis and has a 1 year total shareholder return decline of 17%. As a result, this World Cup exit...


Earnings results often indicate what direction a company will take in the months ahead. With Q2 behind us, let’s have a look at McDonald's (NYSE:MCD) and its peers.

Read why McDonald's looks undervalued at a 15-year low P/E, with 26% upside, strong margins, and 5% shareholder yieldâread the full analysis.

McDonald's Holdings Company (Japan) has logged strong share price gains in recent years, which puts fresh attention on whether its earnings are doing enough work to justify where the stock trades today. With that kind of backdrop, you need to ask whether you are paying a fair price for each yen of profit. Over the past 5 years the stock has returned 70.1%, which makes the link between the current valuation and the underlying earnings power especially important. The group runs a...

Customers might not like the fast-food giant’s efforts to focus on value at the expense of its cheapest items.
McDonald's (NYSE:MCD) and several large U.S. issuers have formally objected to tokenized trading of their shares on the OKX-ICE venue. The coalition is using recent SEC exemptive relief to argue that tokenized versions of their stocks should not trade without issuer consent. Corporate filings highlight concerns about investor protections and regulatory oversight when traditional equities are mirrored as tokens on digital platforms. The pushback against OKX-ICE tokenized stock trading fits...

McDonald's stock is now down nearly 28% from its high and yields 3%.
McDonald's is scheduled to report its third-quarter results next month, and analysts expect a single-digit earnings rise.

A steep sell-off driven by growth concerns has pushed the fast-food chain's dividend yield to an unusually high level.

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Can McDonald's chicken launches and limited-time offers spark a U.S. sales rebound as weaker customer traffic challenges comparable-sales growth?

McDonald's (MCD) closed at $246.52 in the latest trading session, marking a +1.59% move from the prior day.

McDonald's (MCD) shares lost 18.5% over the past year, including dividends, while the S&P 500 returned 17.4%. Buyers today pay 19.6 times McDonald's earnings over the past twelve months. That multiple sits below the 24.7 average seen at its fiscal quarter ends over the past three years, and marks a lower P/E than at any fiscal quarter end in the past ten years. So how much of that markdown could three more years of McDonald's own growth, and a P/E that moves part of the way back toward its avera
Citigroup analyst Jon Tower maintains McDonald's (NYSE:MCD) with a Buy and lowers the price target from $305 to $295.

Recent commentary around McDonald's highlights pressure on U.S. guest traffic, debate over pricing power, and a shift toward a higher mix of franchised restaurants. These factors intersect with macro headwinds and value menu execution challenges. An important angle is how refranchising and G&A cuts may reduce reported revenue while potentially lifting margin mix. This leaves investors focused on whether softer U.S. demand or accounting mix changes are driving slower top line expectations. We...
The dividend yield is at multiyear highs, and its valuation is at multiyear lows.

McDonald's (NYSE:MCD) is in talks to transfer its Israel franchise to the founders of cloud security firm Wiz, according to recent reports. The prospective buyers are understood to be examining a technology led overhaul of local operations, alongside a broader business turnaround plan. The move follows a period of reputational and political pressure on the current McDonald's Israel franchisee and franchise structure. The proposed handover of the McDonald's Israel franchise to Wiz founders is...
McDonald's (MCD) is well positioned to gain global market share in 2027, as its NEXT growth strategy

McDonaldâs flagged as a strong sell: weak U.S. traffic, bearish technicals, and stretched payout ratios despite a safe dividend. Read the latest analysis on the MCD stock here.

Although MCD stock has been a frustrating idea for contrarians, McDonald’s upcoming earnings report could provide a much-needed caffeine boost.

McDonald's (MCD) has been one of the stocks most watched by Zacks.com users lately. So, it is worth exploring what lies ahead for the stock.

In the most recent trading session, McDonald's (MCD) closed at $238.31, indicating a +1.06% shift from the previous trading day.

MCD's shares have plunged 23% in six months as weak U.S. sales, value-menu execution and lower earnings estimates raise questions about whether investors should buy the dip.

The Editorial Advisory and Securities Review Committee of BetterInvesting Magazine Descartes Systems Group (DSGX: NASDAQ) as its "Stock to Study and McDonald's Corp. (MCD: NYSE) as its "Undervalued Stock" in the December 2026 issue for investors' informational and educational use.

According to The Fly, Bernstein said McDonald’s operating-margin improvement remains highly attainable, but the path to stronger sales growth is still unproven.

Share price for McDonald’s Corp. (NYSE:MCD) reflects on rising skepticism around the company’s growth trajectory and the weight of its leverage. Other fundamentals appear healthy, such as its elite profitability margins and attractive cash flows. Valuation remains compressed as investors try to weigh if the company’s 3.70% topline growth is a temporary soft patch or […]

“AI does not set the price of a Big Mac or any other menu item,” the company wrote on its website.

McDonald's store expansion, not just SSS, drives top line growth. Click here to read more on MCD stock and why it is upgraded to Strong Buy.

McDonald's was once the largest playground operator in the US. Now, it's bringing back the PlayPlace just as its stock sinks to a four-year low — but can it actually save the company?*How to scale your business without selling out:* https://clickhubspot.com/69xtBy 1991, roughly 3,000 US McDonald's had a playground, and the logic was simple: playgrounds bring kids, kids bring parents, parents bring money. But unreported injuries, regulator fines, and ball pit horror stories chipped away at the brand just as fast-casual rivals started eating into its sales. Then came a $6 billion plan to rebuild McDonald's around speed. It worked through the pandemic, until growth stalled anyway. We dug through financial reports, court documents, and swab studies to trace how the PlayPlace lost a bidding war for floor space, what McDonald's gave up in the process, and whether its new $8.5 billion "Next" remodel can win back the one thing optimization never measured: a reason to hang out.0:00 - The playground that made McDonald's McDonald's1:15 - Why PlayPlaces printed money3:00 - From hot slides to lawsuits5:21 - Five trade-offs that often kill high-growth brands5:52 - Urban legends and ball pit swabs7:45 - The 2013 slump9:22 - Experience of the Future10:37 - The pandemic drive-thru win12:04 - Flatlining sales and losing the 'third place'14:16 - McDonald's "Next" and the PlayPlace comebackGet the 5-minute newsletter keeping 2M+ innovators in the loop: https://thehustle.co/join-free-2
Machine-learning models set an 'optimal price' per item per restaurant, and have widened the gap between branches two miles apart.

McDonald’s Corporation (NYSE:MCD) and Starbucks Corporation (NASDAQ:SBUX) are two of the world’s most recognizable restaurant brands, but they are at very different points in their stories. McDonald’s is trying to reignite traffic among value-conscious customers, while Starbucks is showing signs that its turnaround is gaining traction. That makes this less about which company has the […]
McDonald’s price hikes are starting to create a bigger problem

With more Americans on GLP-1’s than ever, McDonald’s is exploring higher-protein options and new portion sizes as part of a massive overhaul.

While McDonald's shares today sell for hundreds of dollars, early investors only had to pay $22.50 to get a piece of the world-famous company.

McDonald's stock fell 32% as the 10-year yield rose 32%. See the theories behind this or why the mirror image may be coincidence.

McDonald’s discontinued a similar technology project two years ago.

McDonald's (MCD) has a pricing problem in the United States, its second-largest business. Its value menu of 10 items for under $3 each has not delivered what management expected. The shares lost 19.3% over the past year (as of September 23, 2026), while the S&P 500 returned 13%. The fix is not settled, because it depends on franchisees charging the prices McDonald's recommends.

The burger chain also plans hand-breaded chicken options and targets 1.5 percentage points of global chicken market share gains by 2030

McDonald's (MCD) store expansion targets fell short of Wall Street's estimates as investors remained







