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The grocery giant wants to win customers from Walmart and Costco, and it’s changing what a deal looks like.

Kroger has had a strong multi year run, and with the stock around recent highs investors are increasingly asking whether the current price still lines up with the cash the supermarket chain can generate over time. A detailed look at its cash flows through a Discounted Cash Flow (DCF) lens puts that question front and center. Over the past 5 years Kroger shares have returned 90.6%. This puts real weight on whether the cash the business produces can support a valuation at this level. The...
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Kroger has outlined a multi year plan to put US$5b into consumer value, including more affordable groceries, simpler promotions and modernized store formats, supported by a targeted US$4b in structural cost savings. The retailer is tying this value push to clear operational goals, such as higher private label penetration, more profitable e-commerce and refreshed formats that dedicate more space to fresh food and fulfillment. The focus now is on how Kroger's US$5b consumer value program could...
Kroger CFO David Kennerley discusses the company plans to invest $5 billion in consumer value, including affordable groceries and simpler promotions, while seeking to fund the effort through $4 billion in structural cost savings. Kennerley said the company is seeing a slight uptick in inflation but remains within the range it projected earlier in the year, and will accept supplier price increases only when justified. He speaks with Romaine Bostick in "The Close."

The company laid out a three-year plan that centers on simplifying its value proposition, modernizing operations and ramping up digital capabilities.
The updated designs offer more space for fresh products and e-commerce while paring back on areas like general merchandise, executives said at the grocer’s investor day event.

Wells Fargo analyst Edward Kelly maintains Kroger (NYSE:KR) with a Equal-Weight and raises the price target from $58 to $60.

Tariffs on Canadian cheese and other dairy goods now sit in legal limbo, and that uncertainty is quietly reshaping the risk and reward picture for U.S. food retailers and consumer brands that rely on those inputs. Shifts in trade costs can ripple through margins, shelf prices, and eventually sentiment around individual tickers. This article walks through three stocks directly exposed to this tariff story and how each could potentially benefit if the policy path changes. The three stocks below...

America’s largest supermarket operator is planning to invest $5 billion to make groceries cheaper for Americans.
The grocers lost credibility with regulators because Kroger was not willing to part with enough stores, Vivek Sankaran testified as a trial over which grocer is to blame for the deal’s failure began.

The Kroger Co. (KR) Analyst/Investor Day October 20, 2026 9:00 AM EDTCompany ParticipantsRob Quast - Vice President of Investor RelationsGregory Foran - CEO...

The former merger partners plan to pin blame for their inability to combine on each other during a trial that began in Delaware on Monday.

A trial lawyer tells TheStreet what the dispute could mean for shoppers at Safeway, Vons, Harris Teeter, Fred Meyer, and more.

SNAP cuts are draining grocery budgets as lower-income Kroger shoppers made 30 million fewer trips last year.

Kroger Q2 results: revenue up, but identical sales slowed and guidance cut. Click for more on KR stock.

Kroger is making a major workforce change to lower prices for customers.

Kroger (KR) is back in focus after Incredifulls rolled out PAW Patrol branded peanut butter and jelly cups across the Kroger Family of Stores, extending the retailer's child focused, licensed snack lineup. The PAW Patrol range lands as Kroger shares trade at about $63.09, with a 7-day share price return of 6.48% and a 90-day share price return of 7.64%. This comes even though the 1-year total shareholder return declined 6.63% after a much stronger 3-year and 5-year total shareholder return...

Six locations are part of the pilot, as the grocer looks to reverse soft sales and reclaim customers lost to rivals

Imprint CEO Daragh Murphy joins Ashley Mastronardi to discuss New Offering Helping Kroger Connect with Customers

KR's 20% e-commerce growth and improving digital profits support its mix, but softer identical-sales guidance and cost pressures cloud fiscal 2026.

KR's low valuation, resilient earnings and digital growth offer support, but slower identical sales and rising costs keep the near-term outlook balanced.

Anyone who shops there regularly has probably run into it, especially at the gas pump.

NEW YORK, September 30, 2026--Kroger, Vidmob, and MMA Global today announced the findings of a new industry study demonstrating that predictive creative scoring can accurately forecast e-commerce purchase conversion before media is activated, giving marketers a repeatable framework for connecting creative decisions to business outcomes.

Kroger's yield triples Walmart's, but a fatter dividend check at the start can mask a fragile payout years down the road. One of these grocery giants is built to keep raising through recessions, margin squeezes, and shifting consumer habits, and it may not be the one you expect.

Walmart, Kroger and Yesway are positioned to benefit from omnichannel growth, loyalty programs, private brands and new retail profit pools.

Grocer’s chief digital officer says strong data, flexible technology and customer trust are central to the company’s AI strategy

The Kroger Co. (NYSE: KR), America's grocer, today outlined its artificial intelligence strategy at GroceryShop 2026, detailing how customer insights, operational data, retail expertise and a portfolio of proprietary models are already driving meaningful results. Kroger's AI initiatives are supported by privacy, security and responsible AI governance processes designed to help ensure appropriate use of data and human oversight.
A substantial insider activity was disclosed on September 21, as Adcock, Executive Vice President at Kroger (NYSE:KR), reported the exercise of a large sell of company stock options. What Happened: In an insider options

August generates approximately 34% of Promino's year-to-date net revenue as new proprietary Rejuvenate formula reaches expanded U.S. retail distributionBurlington, Ontario--(Newsfile Corp. - September 22, 2026) - Promino Nutritional Sciences Inc. (CSE: MUSL) (OTCID: MUSLF) (FSE: 93X) ("Promino" or the "Company") today reported preliminary, unaudited net revenue of approximately C$198,500 for August 2026. With cost of revenues of approximately C$70,200, positive gross profit margins were...
Adcock exercised nearly 49,000 stock options at $38.32 before liquidating a larger block, capturing the spread between grant and market prices. She retains ~175,000 shares worth $10.51 million.

Number Sense is a regular column that uses data to help understand the grocery landscape. As a numbers-loving grocery industry journalist, nothing commands my attention quite like a supermarket chain’s quarterly earnings report. That’s where I find a bounty of financial de...
Independent grocery owners closed stores for inadequate sales, retirement, and undisclosed reasons.
Consumers are being squeezed by higher gas and food costs, stubborn housing pressures and tighter Fed policy, which can quickly reshape where every paycheck goes. That mix can punish many retailers yet benefit others that help shoppers stretch a dollar. This article walks through three U.S. discount and value-focused retail stocks exposed to those forces, explaining where the pressure may create opportunity and where caution may be warranted. The stocks covered below are a small sample of...

Kroger (NYSE:KR) is facing heightened antitrust scrutiny in Columbus, Ohio over its planned acquisition of regional grocer Giant Eagle. Regulators are focusing on overlapping store footprints in central Ohio, where both chains operate multiple supermarkets in close proximity. People familiar with the review expect regulators to require significant store divestitures in the Columbus area for the deal to proceed. The increased antitrust pressure around the Giant Eagle deal is only one factor...

Kroger has delivered a strong multi year return, yet with the stock around US$60 today and fresh headlines about pricing, private labels and store investment, the live question is whether that share price still lines up with the earnings behind it. Over the past 5 years the stock has gained 67.3%, which puts extra weight on whether the current earnings profile can carry that kind of value creation from here. Recent moves to pull brands like Red Bull while pushing more own label products,...
The Kroger Co. (NYSE: KR) announced today it will host its 2026 Investor Day on Tuesday, October 20, 2026.

The grocery chain pulled Red Bull products as of Aug. 31 and has reallocated shelf space to competing energy drink brands

Grocery retail giant Kroger (NYSE:KR) will be reporting results this Friday before market hours. Here’s what you need to know.

Citadel Securities told regulators that prediction market contracts linked to publicly-traded companies should be overseen by the Securities and Exchange Commission instead of the agency that has taken responsibility for them so far, the Commodity Futures Trading Commission.
Natural-food demand is accelerating as shoppers favor clean labels, while Dole expands sourcing and distribution to capture healthier food spending.
Kroger and Macy's report earnings on back-to-back mornings, and both stocks look interesting right now for completely different reasons. Understanding which kind of story actually belongs in a retirement portfolio changes how you read both reports.




Guggenheim analyst John Heinbockel maintains Kroger (NYSE:KR) with a Buy and raises the price target from $66 to $68.


2026-10-20. The following slide deck was published by The Kroger Co.



